Thursday, December 20, 2012

Returning Blog Poster: Adoption and Social Media

Hey everyone, guess what? Deanna who used to be the blog administrator, is getting recertified to adopt. Her and her husband James are an amazing couple and I am really excited to watch their miracle unfold as they search and wait for the baby they have been hoping for to join their family. She has graciously offered to help me out with some posts each week and I am looking forward to getting to read them. Thanks for sharing your thoughts with us Deanna! -Elise

Since we have been through this process before of getting certified to adopt but took a breather and now we are back on the wagon so to say I thought I would talk about the importance of getting yourself out there and helping a birth-mother find you!!!  There are many ways to give yourself exposure but by far the FASTEST way for ALL of your friends and networks to know you want to adopt is thru social media and FACEBOOK!!!

You need to be "thinking" who birth-mothers most likely will be and how will she see glimpses of us and know we are wanting to adopt?  How does she connect with others... Even people without computers have smart phones and Facebook! Broke people have Facebook! Students and old people have Facebook!  Most likely she will have Facebook!!!  If you share posts on Facebook about you wanting to adopt, people in your network can "like" or "share" it and it shows up in ALL their friends feeds!! These are people you have never ever even met now knowing of YOU and YOUR search to adopt!!!

Current Timeline cover - Change your photos often to reflect you...the timeline photo btw will always show publicly when searched....

Another point to think about it does my post say "READ ME" or does it say want to intrigue your Facebook friends to "actually" click your post and visit your blog or Facebook page...Try NOT to post links without commenting above unless it is BEYOND self explanatory...(Ex: your itsaboutlove link and it shows that number id on the link and no comment...people who aren't LDS don't know what that is...I didn't grow up in the Church and if they have never adopted and are LDS they still may have no clue what that is...its not's just a next keep scrolling post)

You have to be thinking what would make them want to read this post assuming they aren't excited about adoption as much as you...if you can do that you are golden!

Here is an example of a post I posted last Saturday!  It helped my page go up 20 likes just that day!  p.s. you can post this also in ALL groups you know that it would be appropriate for others to know so they can LIKE your page and get it into their networks! I have already had people pm me that I never met already because of this!

Hey all of you amazing friends!!! WE NEED YOUR HELP!!! Please help us to spread the word.. We want as many people to know we are wanting to ADOPT as possible so please PLEASE spread the word to ALL of your AMAZING networks here on FACEBOOK!

You can do this by sharing this link or by going to our page and hitting "like."

Your Love and Support means more to us than all of you all know...

We are hoping to adopt! Visit our Blog at: Contact us at:
Page: 90 like this

As far as when to post on your page or personal FB...Post at night or on Saturday mornings and Sunday Evenings...You have to be thinking when are the most people on Facebook!  If you want them to share your posts you MUST post when they are on!  You want them to share or like when there are lots of other people on too!  Yes, posting at other times it still shows up in their feeds but so does everyone else's that day ahead of you....

I post a lot of stories with in my Facebook as a whole because that is what people like to see...STORIES that include a picture...they don't really care if you got an oil change or had a tuna sandwich for lunch or you are watching some tv show...(I am sure none of you do but you want your Facebook to really tell people who you are (not the fake you the real you) so that they WANT to help you and they want to share with their friends!  You want to help others!  Be inspiring! You are sowing seeds with your posts and the likes/shares are your sprouts!  Don't just inundate them with adoption either...But always be thinking I am a farmer and I am planting seeds... Post LOTS of pictures...use instagram to spruce them up and ALWAYS write comments above them!  Ask the reader questions...on Facebook when someone asks a question you can't say it doesn't make you want to respond!

Think NETWORKING!!!  Seriously...I want you to look at your friends Facebook timelines thinking does this intrigue me, does this say they are someone people want to know or that they are lame and boring and then look at yours and say what can I do to show who I am better...not change who you are but to intrigue people to want to help you!

This is the page I created for us earlier this month...

Now that we are talking about Facebook...lets talk about those you don't know...They need to be able to find I would say if you are wanting more people to know about your journey to adopt that you create a Facebook Page.  Make it inviting and fun...reflecting again who you are!!! Also it doesn't just have to have only your blog posts...have other posts that reflect your thoughts (somehow relating to adoption typically).  This will allow people you don't know to like your page and have your posts show up in their feeds!  Again people you don't know seeing your posts to help you spread the word!...I am not sure if you knew this but the average person knows 2000+ people by the age of 21 now many people on FB have over 2000 friends and if they choose to share your post it shows to all their friends on their timeline!  BTW if you don't have comment.

Our current Adoption blog

If you don't have a blog and you are wanting to need to get one...the itsaboutlove site is not going to jump out and have people follow it...yes it is a great resource but you can't have people following your posts...updates can't be automatically updated in blog lists on other peoples blogs that way...

That brings up another thing...blogs that get updated get WAYYYYY more traffic than blogs that are another version of itsaboutlove...just saying.

Also, post lots of pictures and make sure you can read the font!!! Scripty stuff is pretty but hard to read...Ask others for feedback.  All the things I said about Facebook about your page intriguing others and if they could really feel like they knew you also apply to your blog...Think "If I was a birth-mom would I feel like I knew them?"

Lastly, once you have a Facebook page you need to link it to your blog!  Our adoption pass-along cards are connected to our blog which then they can connect to Facebook! We also decided that by having only our caseworker and blog on our cards there is no need to update anything else all the time...if something changes like parent profiles it doesn't matter...

P.S. please visit our Facebook page and "LIKE" it!!!


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